The Promenade Shops at Briargate offer Black Friday weekend fun

By Michelle Karas Updated: November 22, 2017 at 7:54 am • Published: November 22, 2017 0
photo - The Promenade Shops at Briargate hosts Parad-Ice Nov. 24-26.
The Promenade Shops at Briargate hosts Parad-Ice Nov. 24-26.

One local shopping center is offering a Black Friday weekend experience that, thankfully, doesn't involve getting up before dawn or camping out all night to be at the head of the line.

The Promenade Shops at Briargate will host Parad-Ice on the Promenade Friday through Sunday - three days of events to enhance your gift hunting adventures.

The event name references the ice sculptures that an artist will carve over the three days.

"Last year we had one ice sculpture. This year we'll have three large and two small ice sculptures carved over the course of the weekend," said Janyce Chmelka, marketing coordinator for The Promenade Shops at Briargate. "And all the sculptures will be illuminated at night."

Visitors are invited to watch live ice-carving demonstrations beginning at 11 a.m. each day. On Friday, the demo will be next to Ted's Montana Grill; Saturday will be next to California Pizza Kitchen; and Sunday will be next to Ulta.

A dueling chainsaw exhibition will be held at 2 p.m. each day, outside Pottery Barn on Friday, next to The Gap on Saturday, and next to Athleta on Sunday.

Complimentary hot beverages and snacks will be provided daily by Ted's Montana Grill, Panera Bread and Starbucks Coffee, while supplies last. Another bit of fun will be a drawing to win up to $500 in merchant gift cards.

Strolling Victorian carolers will perform from 11 a.m. to 1 p.m. each day, and a guitar duo will play next to Williams Sonoma daily from 1 to 2 p.m.

Some retailers in the center will have their own Black Friday specials. Not all of those had been announced at press time. Check thepromenadeshopsat or individual store websites for details.

"We wanted to create a different Black Friday experience," said Chmelka, who has worked for the shopping center since 2005.

If the main parking lots fill during the event, Chmelka said, additional parking is behind the buildings and 15 to 20 parallel parking spaces recently were added on the center's east side, near Talbots and Pottery Barn.

The event is sponsored by the 2018 U.S. Senior Open at The Broadmoor.


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